David Beckham will be front and center on one of the commercials in time for the 2012 Super Bowl. It won't be sports, per se, but SPORTS WEAR. Breathable stretch cotton underwear and tank tops hug David's body, bringing a sense of envy and/or a sense of 'I can rock that, too' for the guys... and also a sense of EUPHORIA for the women.
Check out the video and still pics:
Pic: Google / H&M